Released on = July 8, 2007, 9:44 pm

Press Release Author = John Graham

Industry = Marketing

Press Release Summary = Promotional products industry seeks to create a larger
offering from suppliers of environmentally friendly products. Flash Drive direct
participates

Press Release Body = The Multi-billion dollar promotional products industry is going
green in a big way. This change is due in part to demands by the corporate community
to have more green in their products they buy.
John Graham, North American director of Flash Drive Direct explains why this change
is so important to the promotional products field. " This industry is notorious for
producing promotional items and products that are far from eco-friendly! The
landfills are chocked full with discarded key fobs, pens, gadgets and other
"trinkets and trash" (industry term for cheap promo products)"
"This is a multi-billion dollar business" Graham states "whose negative
environmental impact goes on virtually undetected" " Each year millions of 1 time
use gimmicks and gadgets are given away, many of which end up in the garbage. The
new corporate culture is changing rapidly and company's are now pressuring their
promotional products suppliers to GO GREEN"
Flash Drive Direct first promotional products company to get coveted Energy Star
designation.
Eco-friendly is most often seen as picking up trash and recycling. What is often not
thought about is the use of energy and how that adversely affects the environment.
When a Flash Drive is constructed it consumes about the same amount of energy and
petrochemicals as it takes to produce a writeable CD.
However, a writeable CD (over 1 billion sold in North America last year alone)
requires enormous amounts of energy to burn the info onto the disc (estimates range
up to 10 times the energy used in the data transfer to a CD than to a Flash Drive).
Multiply this use of energy (energy produced by burning coal, natural gas or hydro
electricity) by the thousands of CDs that a business might use in the course of a
year and the company's energy consumption skyrockets. On the other hand the near
Zero energy used to transfer information onto a Flash Drive Direct is almost
immeasurable."
Flash Drive Direct is the first Flash Drive promotional product to be Energy Star
certified and one of the very few promotional products of any kind to be certified.
To find out more contact the writer at the information below.





Web Site = http://www.flashdrivedirect.com

Contact Details = CONTACT INFORMATION
John Graham
778-338-3908
PT Roberts, WA
jg@iumanagement.com